Joico Color Balance Purple Shampoo (Eliminates Brassy/Yellow Tones on Blonde/Gray Hair) 300ml/10.1oz range_Age Smart more radiant & comfortable with

more radiant & comfortable with a youthful glow Suitable for all types of skin

making it 10x more resistant to breakage Strengthens hair fibers & seals the cuticle Unveils shinier & stronger hair

defines curls & protects from heat Seals the hair shaft to reduce flyaways & the appearance of damage Creates silky

non-sticky “waxy” texture dissolves quickly into skin Contains powerful essential oils such as Lavandin

hydrated & healthier-looking Dermatologist tested

Joico Color Balance Purple Shampoo (Eliminates Brassy/Yellow Tones on Blonde/Gray Hair) 300ml/10.1oz range_Age Smart more radiant & comfortable withA color balancing shampoo for blonde or gray hair Features a unique color correcting formula to maintain cool platinum blondes & silver foxes Contains Multi Spectrum Defense Complex to protect color against fading Blended with Bio Advanced Peptide Complex for repairing from root to tip Instantly banishes brassy or yellow tones on blonde or gray hair Adds shine & combats frizz Leaves hair soft, smooth & manageable with vibrant color